My dad goes shopping once a year. He would go to a high service, high end (but NOT high fashion) men's shop and buy 40 pairs of underware, 20 shirts, a few ties, maybe a suit. AND THAT WAS IT. He rested assured that he would not have to shop anymore for a whole 'nother year. While this would be my personal version of hell, I suspect most men would like to do the same. So when I heard about this site, I thought it was a pretty good idea. After setting up your account on Build A Look www.buildalook.com by entering all your measurments, you just click to order and a custom wardrobe will be on it's way to you. It's not trendy but it's good
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